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This commercial video opens with the animated Carmike Cinemas logo on a red background before transitioning to a dimly lit movie theatre filled with an audience. Patrons are seated in red cinema chairs, watching a film on screen while holding popcorn and beverages. The scene captures a realistic theatre atmosphere with ambient screen lighting illuminating the viewers. The production was created for Carmike Cinemas in collaboration with CocaCola, with music and sound by Perpetual Motion and agency support from CSE Atlanta.