Eloise Corr Danch, Prop Stylist, New York

Description

This commercial campaign image features a red Calvin Klein fragrance bottle with a rectangular silver cap placed centrally in the frame. Behind the bottle, an elaborate red and gold paper art dragon twists upward, creating a dynamic serpentine form. The background consists of a rich red backdrop featuring a subtle tonal pattern. The lighting is diffused and soft, highlighting the glossy surfaces of the bottle and the dimensional layers of the paper sculpture. White text at the top reads Calvin Klein and Turn Up the New Year.

Style

Vertical, Commercial, Warm, Clean

Techniques

Paper Art, 3D render / CGI

Industries

Fragrance

Event

Chinese New Year

Color

Background

Organic Pattern

Context

Advertising Campaign