"Year of the Snake" 2024 Ad Campaign 2024

Description

This image from the Burberry Year of the Snake 2024 ad campaign features a male model mid-stride, captured dynamically against a vibrant blue brick background. He is dressed in a dark brown polo shirt and matching trousers, secured with a simple black belt and paired with black shoes. The lighting highlights the textures of his clothing and the glossy finish of the brickwork behind him. Walter Pfeiffer served as the photographer for this project, with creative direction by Daniel Lee.

Style

Editorial, Vertical, Action, Clean

Techniques

Flash

Industries

Luxury Fashion Houses

Color

Background

Concrete Texture

Context

Advertising Campaign