BUNTIN, Agency / Creative,

Description

The video opens with a woman sitting on a wooden bench in a park, clad in a neutral trench coat, holding a coffee cup and opening her tote bag, as paper-art animals appear. These animals, a tiger, zebras, a leopard, and alligators, are rendered in colorful patterns designed to resemble lottery tickets. The scene transitions to show a park pathway populated by more of these paper-art animals, set against a backdrop of lush greenery and trees. The camera shows a paper-art leopard draped over a lamppost. A man in a red shirt runs into the scene. The commercial introduces the new wild multiplier scratch-offs from the Florida Lottery.