Brand
ProjectGrand Gesture
Company 3 NY,
Associated creatives
Tags
Description
This commercial video for Build-A-Bear titled Grand Gesture features a young woman in medical scrubs walking into a warmly lit living room. She is surprised to find several Black men in black tuxedos and bowties seated across couches and chairs, each holding bouquets of red roses. The scene transitions to reveal stuffed animals placed in the chairs as companions. Directed with a cinematic style, the warm interior lighting and framed artwork on the walls create an intimate yet surreal atmosphere.
Style
Horizontal, Cinematic, Warm
Industries
CPG / Packaged Food
Color
Burgundy (50%)
Pure White (50%)
Background
Living Room
Context
TVC / TV Commercial