Brand
ProjectThe Armchair
Amber Fretton, Post Production / VFX,
Associated creatives
Tags
Description
Bud Light presents The Armchair, a commercial spot featuring Peyton Manning in a group living room setting surrounded by football fans watching a game. The scene is set in a domestic living room with natural light coming through windows, where a man casually lifts a large white reclining armchair over his head while holding a beer can. Other people in sports jerseys and casual clothing look on in surprise. Produced by Biscuit, with post-production and VFX by Amber Fretton and Parliament, and music and sound design by Sonic Union.
Style
Humorous, Horizontal, Cinematic, Clean
Techniques
Natural light
Industries
Alcoholic Beverages
Color
Navy (40%)
Cream (40%)
Background
Living Room
Context
TVC / TV Commercial



