Close-up of three stacked books with the words 'New Utilitarian' in black text on a silver band against a black background.

viction:ary Brand Identity 2023

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A close-up shot captures a stack of three books, each featuring a black cover with a silver band. The words 'NEW UTILITARIAN' are prominently displayed in black letters on the silver band of each book. The books are neatly stacked, creating a visual pattern with the repeated text. The background is a simple white, providing a clean backdrop that accentuates the graphic elements. The lighting is bright and even, highlighting the texture of the book covers and the metallic sheen of the silver bands. The composition is focused on the stacked books, emphasizing their design and the textual elements.