AIR UK Brand Identity 2020

Description

A mobile phone is displayed on a plain background. The phone's screen is orange with the letters AIR in a large, sans-serif, bold black font. Below AIR is the text 'AGAINST INSTITUTIONAL RACISM UK', also in black. The phone has a black case and the screen takes up most of the device face. The overall impression is one of advocacy or a call to action against institutional racism. The image is clean, with a focus on the phone and its message.