ProjectBrand Identity

De Utrechtse Boekenbar Brand Identity 2019
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Description
Two rectangular gift cards are displayed against a neutral white background. The card on the left features the repeated word "BOEKENBON" in alternating rows of blue and red, with the words "DE UTRECHTSE BOEKENBAR" printed in blue at the bottom. The card on the right is predominantly white, with the phrase "TER WAARDE VAN" in blue at the top, followed by a Euro symbol and a comma-dash symbol, also in blue. Additional smaller text provides address and contact information. The cards appear to be designed with a clean, minimalist aesthetic and are positioned to catch soft, diffused lighting.