Museum für Moderne Kunst Brand Identity 2018

Description

A crumpled white shopping bag is captured against a stark black background. The bag is crafted from a paper-like material and features a repeated print of the letters 'MMK' in black, creating an all-over pattern. The bag appears wrinkled and partially collapsed, with a central cutout handle. The contrast between the white bag and the black backdrop emphasizes the bag's texture and the letter pattern. The composition is simple, focusing on the bag as the primary subject, and the lighting appears flat and even, highlighting the details of the bag's surface.