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Brand
Bottega Veneta
ProjectPortraits Of Fatherhood' 2024 Ad Campaign
Black and white portrait of A$AP Rocky holding up an infant child against a plain studio background.

Bottega Veneta Portraits Of Fatherhood' 2024 Ad Campaign 2024

Associated creatives

Matthieu Blazy
Matthieu BlazyBottega Veneta Creative Director
Carrie Mae Weems
Carrie Mae WeemsPhotographer
A$AP Rocky with RZA and Riot Rose
A$AP Rocky with RZA and Riot RoseTalent

Tags

asap rocky holding infantasap rockyinfant childblack man holding babyman lifting baby

Description

This black and white studio portrait from the Bottega Veneta 'Portraits Of Fatherhood' 2024 ad campaign features A$AP Rocky lifting an infant in a tender moment against a plain backdrop. The monochrome aesthetic emphasizes texture and form, highlighting the ribbed knitwear and gentle interaction between the subjects. Carrie Mae Weems captures the intimate scene with clean lighting and a minimalist composition. The brand name Bottega Veneta is overlaid centrally across the composition.

Style

Editorial, Vertical, Commercial, Monochrome

Industries

Luxury Fashion Houses

Background

Grey Seamless

Context

Advertising Campaign