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Brand
Bottega Veneta
ProjectPortraits Of Fatherhood' 2024 Ad Campaign
A toddler in a white onesie sitting on a man's shoulders against a plain grey studio background with Bottega Veneta text.

Bottega Veneta Portraits Of Fatherhood' 2024 Ad Campaign 2024

Associated creatives

Matthieu Blazy
Matthieu BlazyBottega Veneta Creative Director
Carrie Mae Weems
Carrie Mae WeemsPhotographer
A$AP Rocky with RZA and Riot Rose
A$AP Rocky with RZA and Riot RoseTalent

Tags

toddler sitting on shoulderstoddler sittingsitting on shouldersman and toddlerwhite onesieheart graphic onesie

Description

This black and white studio portrait from Bottega Veneta's Portraits Of Fatherhood ad campaign features a toddler sitting securely on a man's shoulders, viewed from behind. The toddler wears a long-sleeve white onesie adorned with a stitched heart graphic and handwritten text reading best dad on the back. The adult wears a textured corduroy jacket, captured with soft lighting against a seamless neutral backdrop. The bold sans-serif text overlay spells out Bottega Veneta across the center of the frame. The composition highlights intimacy and familial connection within a minimalist commercial framing.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film, Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Pure White (40%)
Medium Grey (60%)

Background

Grey Seamless

Context

Advertising Campaign