Brand

Shu Qi, Models,
Associated creatives
Tags
Description
This campaign image for Bottega Veneta's Lunar New Year 2025 project features an older man as the central subject, wearing a textured tweed coat and carrying a black leather handbag. The cinematic outdoor setting captures a street scene with several other figures visible in the soft background. Warm lighting illuminates the scene, highlighting the detailed texture of the coat and the craftsmanship of the accessories. Wing Shya directed and photographed the campaign, featuring models Fan Wei, Yo Yang, and Shu Qi under the creative direction of Matthieu Blazy.
