Brand

Shu Qi and Estelle Chen, Talent,
Associated creatives
Tags
Description
Bottega Veneta presents an advertising campaign image for Lunar New Year 2024, photographed by Ken Ngan with creative direction by Matthieu Blazy and direction by Jess Jing Zou. The scene features a woman leaning against a rooftop ledge, gazing across an urban skyline silhouetted against a hazy sunset sky. Large white serif typography spans the center of the frame, accompanied by smaller Chinese characters on the right. The warm, golden-orange atmospheric lighting casts a cinematic glow over the cityscape and the subject.
