Brand
ProjectThe Power of a Dollar
Colenso BBDO, Agency / Creative,
Associated creatives
Tags
Description
This commercial video for BNZ titled The Power of a Dollar provides a dramatic look inside an industrial manufacturing plant where heavy machinery stamps and processes metal currency. The sequence features wide tracking shots of factory equipment, smoke rising from heavy machinery, and close-ups of golden coins moving along conveyor belts. The dark, moody lighting and atmospheric industrial setting highlight the precision and permanence of coinage production. Production was handled by Revolver with agency Colenso BBDO and post-production by Fin Design + Effects.
Style
Horizontal, Action, Cinematic, Moody
Techniques
VFX / visual effects
Industries
Banking
Color
Gold (50%)
Charcoal (50%)
Background
Factory
Context
TVC / TV Commercial