Pariah Creative,

Description

In the commercial spot Intersection for BMW, artist and actor Common navigates urban city streets behind the wheel of an electric BMW SUV. As he travels through intersections, various battery-powered devices in the city—from digital cameras and electric scooters to an autonomous delivery robot—flash low battery warnings and shut down. The production features dynamic tracking camera movements, cinematic sunlit city streetscapes, and polished commercial color grading emphasizing the sleek interior and exterior of the vehicle.

Style

Horizontal, Commercial, Polished

Industries

Electric / EV

Color

Background

Street

Context

TVC / TV Commercial