Brand
ProjectBig Trip. Small Screen
Rethink New York,
Associated creatives
Tags
Description
This comedic commercial campaign video for Kayak titled Big Trip Small Screen features three men crouched together in a hotel hallway with red carpeting. One sweating man wearing glasses and a plaid shirt kneels in the center while two companions support him, staring intently down at a smartphone displaying travel booking options on the floor. The scene is lit with warm indoor lighting and captured with a dramatic, cinematic narrative style.
Style
Humorous, Horizontal, Commercial, Warm
Industries
Travel Booking Platforms
Color
Chocolate (50%)
Crimson (50%)
Background
Hallway
Context
TVC / TV Commercial