Brand
ProjectFall 2024 Ad Campaign

Benoit Martinengo, Stylist,
Associated creatives
Tags
Description
This monochrome fashion portrait from the Berluti Fall 2024 ad campaign features a male model styled in a textured corduroy jacket and layered knit sweater. Photographed by Bastian Achard with creative direction by Atelier Franck Durand and styling by Benoit Martinengo, the composition uses soft lighting against a minimal studio background. The deliberate black-and-white treatment accentuates the fine fabric textures and the structured tailoring of the menswear. The central branding for Berluti Paris is overlaid centrally across the frame.