BrandNovo Nordisk
ProjectUncomfortable
BCW, PR,
Associated creatives
Associated creatives
Tags
Description
This is a promotional advertisement featuring Anthony Anderson, an actor and spokesperson for Novo Nordisk, raising awareness about Type 2 diabetes. The video opens with a close-up of his face, focusing on his eyes, nose, mouth and a full beard. He makes direct eye contact with the viewer and addresses the risks associated with the disease. At times his face and hand gestures, are dominant on a stark white background. The text overlay indicates Anderson's role as an actor living with Type 2 diabetes. The actor appears to be in his 50s. He speaks in a serious tone and wears a navy blue zip-up jacket.