BrandJohnson & Johnson
ProjectMore Than a Month
BBDO, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
This outdoor video clip features a group of people participating in what appears to be a pride parade. The people are walking closely together on a city street, holding hands. The camera angle offers a medium shot of the group. Text overlay includes phrases such as, 'wouldn't be in US clinical trials' and 'An HIV vaccine.' The clothing appears casual, and the overall mood suggests solidarity and activism.