Brand Identity 2020

Description

This image presents a rear-view portrait of a young man wearing a black hooded sweatshirt against a textured off-white wall. The back of the hoodie features prominent graphic design elements created by Ragged Edge for Bayzat, including a white outlined geometric shape enclosing the text IT TAKES WORK TO alongside a bold purple spiky shape reading CHANGE WORK. Natural lighting illuminates the scene from the side, highlighting the texture of the wall and the fabric of the garment. The composition captures the upper half of the figure with a vertical orientation.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Enterprise & B2B Software

Color

Background

Concrete Texture

Context

Advertising Campaign