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ProjectHoliday 2024 Ad Campaign
Man and woman embracing with arms around each other, wearing knitted sweaters outdoors by the water with a bridge in the background.

Holiday 2024 Ad Campaign 2024

Associated creatives

Greg Harris & Gia Coppola
Greg Harris & Gia CoppolaPhotographers
Lauren Hutton
Lauren HuttonTalent
Mark Vanderloo
Mark VanderlooTalent
Michelle Ouellet
Michelle OuelletTalent
WanTing Zhao
WanTing ZhaoTalent
and Malick Bodian
and Malick BodianTalent
San Francisco
San FranciscoLocation

Tags

man and woman embracingman and womanman embracing womanwoman embracing mancouple embracingbrown wool turtleneck sweaterbrown turtleneck sweaterturtleneck sweatergrey cable knit sweatercable knit sweatergrey sweaterdenim shirttwo people

Description

This image from the Banana Republic Holiday 2024 ad campaign features a man and a woman embracing outdoors near the water, captured from behind with a bridge visible in the distance. The man wears a dark brown textured wool turtleneck sweater, while the woman wears a grey cable-knit sweater layered over a denim shirt and skirt. Natural daylight illuminates the scene, highlighting the rich textures of the knitwear against an outdoor maritime backdrop. Greg Harris photographed the campaign in San Francisco.

Style

Editorial, Horizontal, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Espresso (50%)
Medium Grey (30%)
Navy (20%)

Background

Ocean

Context

Advertising Campaign