BrandH&M
ProjectA/W 2024 Campaign lookbook

H&M A/W 2024 Campaign lookbook 2024
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Description
A full-length studio shot captures an Asian woman in an oversized grey pantsuit. The pantsuit consists of a double-breasted blazer cinched with a thin black belt and wide-legged trousers. The hem of the pants is lined with a wide band of black, shaggy trim. The woman has long, dark hair, some strands pulled back from her face. The background is a gradient grey, typical of a photo studio. The lighting is soft, minimizing shadows. The overall image has a monochrome aesthetic, leaning toward black and white due to the subdued colors and studio lighting.

