BrandH&M
ProjectA/W 2024 Campaign lookbook

H&M A/W 2024 Campaign lookbook 2024
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Description
A black and white portrait features a woman in a dark turtleneck sweater. The subject is shown in profile, her face angled towards the camera. Her black hair is styled with wisps framing her face. The woman wears dangling silver earrings. The soft, diffused light emphasizes the textures of her sweater and highlights her facial features. The overall composition creates a minimalist aesthetic, focusing on the subject's features and fashion.

