Matthew Priestley, Photographer, New York

Description

A close-up commercial portrait features a woman with short, textured curly brown hair looking directly toward the camera with a calm expression. She is wearing a crimson red top with a ruffled high collar and a slender gold drop earring. The lighting is soft and natural, illuminating her face and highlighting subtle freckles across her nose and cheeks. In the background, the blurred grid of an interior window pane is softly visible. Prominent typography at the top reads AVEDA, while promotional text near the bottom includes the tagline Shiny hair in 5 minutes. The image was photographed by Matthew Priestley.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Haircare

Color

Context

Advertising Campaign