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  • ·Aveda hair care advertising campaign by Matthew Priestley
Two female models with styled hair posing together, one in olive green top and one in red top under Aveda branding.

Matthew Priestley, Photographer, New York

Associated creatives

Matthew Priestley
Matthew PriestleyPhotographer

Tags

two female models posingfemale modelstwo womenmodel with long brown hairlong brown hairmodel with short curly hairshort curly hair

Description

This advertising campaign image features two female models posing together against a neutral indoor background, photographed by Matthew Priestley. The model on the left has long, straight brown hair and wears an olive green high-neck top. The model on the right has short, curly dark brown hair and wears a red ruffled top, leaning her head gently against the other model's shoulder. Bold white typography at the top reads AVEDA, while promotional text at the bottom includes the headline Shiny hair in 5 minutes and details regarding the Aveda Shine Treatment. The lighting is soft and flattering, highlighting the glossy textures of the models' hair.

Style

Vertical, Commercial, Warm, Clean

Industries

Haircare

Color

Forest Green (50%)
Crimson (30%)

Context

Advertising Campaign