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  • ·Auralee Change is in the Air Campaign with Youssef Rocha
Model Youssef Rocha in a billowing beige trench coat with a brown backpack looking over his shoulder outdoors for Auralee.

Auralee Change is in the Air 2026

Associated creatives

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Description

Photographed by Daniel P. Shea for Auralee's 'Change is in the Air' project, model Youssef Rocha moves dynamically in an outdoor urban setting. Styled by Charlotte Collet, the composition captures a fluid, billowing beige single-breasted trench coat paired with a warm tan canvas drawstring backpack. Rocha is captured in profile looking back over his shoulder against a softly blurred sky and building backdrop.

Style

Editorial, Vertical, Action, Earthy

Techniques

Natural light

Industries

Designer Fashion

Color

Beige (60%)
Caramel (30%)

Context

Advertising Campaign