Logo
  • Home
  • ·Media
  • ·Audemars Piguet Mini Royal Oak Watch Campaign
BrandAudemars Piguet
ProjectLaunch of the Mini Royal Oak
Close-up macro detail of the brushed metal caseback and AP engraved octagonal crown on an Audemars Piguet Royal Oak watch.

Audemars Piguet Launch of the Mini Royal Oak 2024

Associated creatives

Laura Venti
Laura VentiCreative Director

Tags

luxury watchwatch casebackaudemars piguet royal oakroyal oak watchwatch crownbrushed steel watchluxury timepiece

Description

A refined macro photograph capturing the reverse angle and side profile of an Audemars Piguet Royal Oak timepiece. The brushed metallic caseback displays the engraved Royal Oak insignia secured with signature slotted screws, adjacent to the octagonal crown stamped with the AP monogram. The scene is illuminated with directional soft studio lighting that emphasizes the fine brushed textures and beveled edges against a smooth gradient grey backdrop.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Macro, Soft Light

Industries

Jewellery

Color

Silver (metallic) (70%)
Charcoal (30%)

Background

Gradient

Context

Advertising Campaign