BrandAtlético Dallas
ProjectBrand Identity

Atlético Dallas Brand Identity 2026
Associated creatives
Tags
Description
A low-key monochrome brand visual created for the Atlético Dallas brand identity project. The composition focuses intimately on cropped muscular athletic bodies alongside a soccer ball at the base of the frame. Centered typography overlays the image reading 'GLORY FROM DUST' alongside a minimal heraldic lion crest near the bottom. Deep chiaroscuro shadows define the physical forms against a muted background.
Style
Editorial, Vertical, Moody, Monochrome
Techniques
Low-key / chiaroscuro, Typography
Industries
Soccer
Color
Off-Black (60%)
Charcoal (30%)
Light Grey (10%)
Context
Advertising Campaign
