Scott Balmer, Illustrator, London

Description

This vibrant vertical illustration by London-based illustrator Scott Balmer features a retro Atari 2600+ console aesthetic. The composition uses a dynamic perspective with cascading vertical stripes in bright hues of yellow, blue, and green, surrounded by floating geometric shapes, hexagons, and spheres. The colour palette is intensely saturated with electric greens, yellows, pinks, and purples, complemented by textured grainy gradients. Bold typographic elements include the iconic Atari logo at the top and bold white lettering at the bottom reading ATARI 2600+. The overall style is heavily graphic and nostalgic, blending retro gaming motifs with a modern psychedelic art direction.

Style

Artistic, Vertical, Saturated, Neon, Retro

Techniques

Vector

Industries

Video Games

Color

Background

Solid Colour

Context

Advertising Campaign, Digital / Display Advertising, Social Media / Short Form Video