Brand
ProjectAsos x Nike - Gen Ldn

Maggie Yu, Model,
Associated creatives
Tags
Description
Three models showcase layered streetwear from the Asos x Nike Gen Ldn project against a bold red architectural backdrop. On the right, a model stands with their back turned wearing a quilted baby blue Nike bomber jacket featuring the brand's swoosh across the upper back, paired with a pleated tan midi skirt and trainers. In the center, a model wears a knit balaclava hood, cropped fleece jacket, and dark leggings, while on the left, a model in dark sunglasses, a knit beanie, a quilted lime green vest, and camouflage cargo pants leans against the wall. The outdoor shoot features diffused daylight, showcasing diverse textures and urban athletic apparel styling.
Style
Editorial, Vertical, Clean
Techniques
Soft Light
Industries
Streetwear
Color
Sky Blue (30%)
Camel (30%)
Olive (20%)
Background
Solid Colour
Context
Lookbook
