ASOS Asos x Nike - Gen Ldn 2024

Description

Ahmad Cisse stands in front of a warm timber-framed storefront in London for the Asos x Nike 'Gen Ldn' campaign, photographed by Osma Harvilahti. He is styled in a dark brown leather flight jacket over a vibrant green Nike logo top with a white collared undershirt, paired with loose-fitting light grey track pants and white athletic sneakers. Distinctive sculptural locs, wire-rimmed glasses, and layered statement necklaces complete the curated streetwear look. The image captures an authentic urban fashion mood lit by soft natural daylight against the architectural glass and wood facade.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Industries

Streetwear

Color

Background

Retail Storefront

Context

Advertising Campaign