BrandHeinz
ProjectPickle Ketchup
Ashley Klinger & Co, Production,
Associated creatives
Tags
Description
An interviewer with curly brown hair asks people what the new Heinz Pickle Ketchup tastes like. The interviewer stands on city sidewalks, streets, and parks, holding a microphone in one hand and the Heinz Pickle Ketchup bottle in the other. Interviewees include men and women with diverse appearances. Interviews take place in daylight, in a city environment, with people passing by in the background. Some interviewees stand in parks with benches, trees, and wrought-iron fencing. The ketchup bottle is red with a label featuring a green pickle.