BrandDr. Pepper
ProjectBlackberry Friday
Arts & Sciences London, Production,
Associated creatives
Associated creatives
Tags
Description
The commercial shows a chaotic scene inside a "Mega Mart" store, where crowds of people are rushing to get their hands on the new Dr Pepper Blackberry soda. The scene is presented through multiple perspectives, including a news report featuring a reporter in a maroon blazer holding a microphone, and surveillance camera footage. People are grabbing cases of soda off the shelves, running with them, and even sliding on the floor to reach the drink. A dog runs by holding a can in its mouth. One person even ziplines down from the ceiling to grab the soda. Cans and bottles of Dr Pepper Blackberry are scattered on the floor amidst the frenzy.