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BrandMcVitie's
Project100 Years- Sliced

ArtBot, Agency / Creative,

Associated creatives

TBWA\London
TBWA\LondonAgency / Creative
Manning Gottlieb OMD
Manning Gottlieb OMDMedia
Talon
TalonAgency / Creative
ArtBot
ArtBotAgency / Creative
Grand Visual
Grand VisualAgency / Creative
Katy Niker
Katy NikerProduction
Coffee & TV US
Coffee & TV USMusic / Sound
Taylor Herring
Taylor HerringPR
Taylor Herring
Taylor HerringAgency / Creative
Pixel Artworks
Pixel ArtworksAgency / Creative

Associated creatives

ArtBot
ArtBotAgency / Creative

Tags

cookietoasttextadvertising

Description

This is a promotional video for McVitie's Chocolate Digestives. A slice of toast displays the text 'Sliced Bread 1928', then 'The Best Thing Since'. A chocolate digestive biscuit then appears and rotates downwards towards the viewer. The background features a blue gradient and a golden curved line. The McVitie's logo is displayed along with the text 'Chocolate Digestives'. The video concludes with the text '100 Years Of The Nation's Greatest Invention' and 'McVitie's True Originals'.