Art Museum University of Toronto Brand Identity 2016

Description

This image showcases the brand identity for the Art Museum University of Toronto, designed by Underline Studio. A collection of brightly coloured printed brochures fans out in a precise radial arrangement against a neutral light grey backdrop. The top red brochure displays bold blue typography with the museum name and exhibition details. The surrounding pieces reveal a spectrum of vibrant hues including purples, blues, turquoises, and reds with repeating text patterns along their edges. Clean studio lighting casts soft shadows beneath the fanned paper elements, accentuating their clean graphic lines and saturated colours.

Style

Commercial, Square, Clean, Graphic

Techniques

Typography

Industries

Digital Media & Publishers

Color

Background

Grey Seamless

Context

Advertising Campaign