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ProjectShoes 2024 Ad Campaign
Black and white fashion campaign image featuring a model wearing black heels, seated on a white block with armarium text overlay.

Shoes 2024 Ad Campaign 2024

Associated creatives

Giorgia Gabriele
Giorgia GabrieleArmarium Creative Director
Martin Laforêt
Martin LaforêtArtist

Tags

black high heelsblack heelshigh heelsshoeswoman seatedblack clothing

Description

This black-and-white fashion image is part of the Shoes 2024 Ad Campaign for the brand Armarium, photographed by Martin Laforêt with creative direction by Giorgia Gabriele. The shot captures a seated model wearing sculptural black heels, positioned on a minimalist white block in a muted studio environment. The composition employs a monochrome aesthetic with strong contrast, emphasizing the sleek lines of the footwear and the clean geometric forms of the set. Centered typographic branding reads armarium across the midground.

Style

Horizontal, Commercial, Monochrome

Industries

Footwear

Color

Jet Black (50%)
Pure White (50%)

Background

White Seamless

Context

Advertising Campaign