Arket AEKET AW26 2026

Description

Captured by photographer Dudi Hasson for Arket AW26, this portrait showcases a model wearing a voluminous beige shearling coat paired with a vivid red turtleneck sweater. The shot is framed from the chest up against a clear blue ocean and open sky. Sarah Jo Palmer styles the model's blonde hair loosely across her face, complemented by understated makeup from Rebecca Wordingham. Soft, natural daylight highlights the dense, tactile texture of the plush outerwear.

Style

Editorial, Vertical, Tactile

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Ocean

Context

Advertising Campaign