BrandArket
ProjectAEKET AW26

Arket AEKET AW26 2026
Associated creatives
Tags
Description
A blonde female model leans back dynamically against an open sky backdrop in an editorial campaign for Arket's AEKET AW26 project photographed by Dudi Hasson. She wears a fitted off-white ribbed knit top and ruffled briefs beneath an oversized dark black coat with visible buttons. Her blonde hair cascades back in motion across her face. The composition employs a dynamic tilted framing with soft natural daylight illuminating the textures of the knitwear and outerwear. Makeup is by Rebecca Wordingham with hair styling by Sarah Jo Palmer.
Style
Editorial, Vertical, Minimalist, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Off-Black (50%)
Off-White (50%)
Background
Clear Sky
Context
Advertising Campaign

