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  • ·Apple Slide Boardroom Negotiation Commercial
Brand
ProjectSlide

TBWA,

Associated creatives

Tags

Description

In a dim, wood-paneled executive boardroom, two groups of professionals sit opposite each other across a remarkably long mahogany conference table. A lawyer slides a sleek smartphone down the polished wooden surface between the negotiating parties. The scene features cinematic, low-key lighting with portraits and sconces adorning the dark walls, creating an atmosphere of intense yet subtly humorous corporate confrontation.

Style

Humorous, Horizontal, Commercial, Moody

Techniques

Low-key / chiaroscuro

Industries

Consumer Electronics

Color

Burgundy (30%)
Charcoal (40%)

Background

Office

Context

TVC / TV Commercial