Selena Liu, Set Designer, New York

Description

This campaign editorial features four people standing outdoors in a grassy meadow with rolling hills in the background under an overcast sky. In the foreground, a white llama grazes among wildflowers. The subjects wear matching casual t-shirts and relaxed pants, standing at various distances within the landscape. Natural light illuminates the scene with soft, diffused tones, creating a tranquil atmosphere. Bold white text reading A.P.C. and TAME IMPALA is overlaid centrally across the image.

Style

Editorial, Vertical, Desaturated

Techniques

Natural light

Industries

Designer Fashion

Color

Background

Meadow

Context

Advertising Campaign