Cece Liu, Fashion Stylist, London

Description

An outdoor fashion campaign image featuring a group of people standing in a grassy meadow with rolling hills under an overcast sky. In the foreground, a white alpaca grazes among small yellow wildflowers. The individuals wear relaxed, muted-toned garments, including soft pink t-shirts and light-coloured trousers. Natural daylight illuminates the scene with a soft, diffused quality. Bold white typography across the centre reads 'A.P.C. TAME IMPALA'.

Style

Editorial, Vertical, Desaturated

Techniques

Analogue / film, Natural light

Industries

Designer Fashion

Color

Background

Meadow

Context

Advertising Campaign