Olivia Giles, Set Designer, London

Description

An outdoor fashion campaign image featuring a group of people standing in a grassy meadow with rolling hills in the background. In the foreground, a white llama grazes on small yellow wildflowers. The individuals wear muted tones, including a pinkish t-shirt and light trousers. The scene is shot in natural daylight with a soft, warm colour palette and a slightly filmic texture. White bold text overlaid in the center reads A.P.C. and Tame Impala.

Style

Editorial, Vertical, Earthy, Nostalgic

Techniques

Analogue / film, Natural light

Industries

Designer Fashion

Color

Background

Meadow

Context

Advertising Campaign