Anomaly Toronto, Agency / Creative,

Description

This video is a montage about the topic of breastfeeding. The video opens with white text on a black patterned background stating that breastfeeding is a human right and that 42% of mothers have experienced criticism for breastfeeding in public. There are shots of orange t-shirts and a white lacy bra hanging on a rack. A hand removes the bra. There are close up shots of pins being placed into fabric. Several social media posts depict mothers breastfeeding children. There is a rack with more orange t-shirts and a white cap with the word MAYANA on it. The video includes the hashtag #bustthestigma.