
Andrew Moffitt, Creative Director, Sydney
Associated creatives
Tags
Description
Three vertical fashion posters are mounted side by side on a weathered off-white wall outdoors in Sydney. Each poster features a neutral studio background with a large white letter Z overlay and the Zanerobe brand text at the bottom. The left poster shows a model wearing a light shirt and shorts holding a bicycle over his shoulder. The middle poster features a model in a brown tracksuit standing with one foot on a medicine ball beside dumbbells. The right poster displays a model in patterned outerwear and trousers holding a brown paper bag with flowers. The shot is captured with natural lighting and exhibits clear editorial art direction.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
High Street Fashion
Background
Street
Context
Out of Home (OOH)