Andrew Moffitt, Creative Director, Sydney

Description

This outdoor fashion campaign image, directed by Creative Director Andrew Moffitt in Sydney, features a female model standing beside a brown horse in an open, dry grassy landscape. The model wears a dark brown jacket over a striped collared shirt, looking directly toward the camera with a neutral expression. The horse is saddled and positioned closely to the right, facing forward with a white blaze on its forehead. Large white overlaid text reads DRIZA-BONE across the center of the frame. Natural daylight illuminates the scene, casting soft shadows across the earthy terrain and distant sparse trees under an overcast sky.

Style

Horizontal, Commercial, Earthy, Raw

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Meadow

Context

Advertising Campaign