Amiri, Maison Mihara Yasuhiro Spring 2025 Ad Campaign 2025

About

This black and white fashion campaign image features a close-up framing of several individuals standing outdoors on a paved surface. The subjects wear dark trousers paired with distinctive, distressed chunky sneakers featuring prominent contrast panels and thick laces. The composition focuses tightly on the lower legs and footwear against an asphalt background. The lighting is natural and directional, highlighting the textures of the footwear and fabric. Mike Amiri and Yasuhiro Mihara collaborated on the creative direction for this Spring 2025 ad campaign.