Ami AMI KIDS AW26 2026

Description

A campaign portrait for the AMI KIDS AW26 collection, photographed by Santi de Hita with styling by Marianne Krauss and creative direction by Alexandre Mattiussi. A young child with a dark bob haircut is seated on a wooden chair against a neutral, off-white studio wall. The subject wears a classic blue and white horizontal striped long-sleeve shirt featuring a small red embroidered Ami de Cœur emblem on the chest, paired with relaxed light-wash denim jeans. Soft directional studio lighting casts a gentle shadow against the background, emphasizing a clean and relaxed editorial aesthetic.

Style

Vertical, Clean, Minimalist, Editorial

Techniques

Soft Light

Industries

Designer Fashion

Color

Background

White Seamless, House

Context

Advertising Campaign