Armin Zogbaum, Photographer, New York

Description

A high-speed capture of a dynamic amber liquid splash frozen mid-air, creating an organic curved ribbon shape. Numerous droplets and smaller liquid tendrils disperse outward from the main stream. The lighting is soft and even, highlighting the translucent and reflective properties of the liquid. The background is a clean, vertical gradient shifting from pale blue to off-white, emphasizing the fluid form.

Style

Artistic, Vertical, Warm, Clean

Techniques

High-speed / freeze, Natural light

Industries

Beverages

Color

Background

Gradient

Context

Advertising Campaign