Ashlee Duffin, Agency / Creative,

Description

This dynamic video commercial for the Amazon Prime 'It's on Prime' campaign blends intense action sequences with reliable delivery services. Directed by Visie Admin with creative support from Ashlee Duffin, Hailstorm LLC, Max Cooper, and sound design by Lime Studios, the piece showcases tough scenarios interrupted by calm, efficient deliveries. The nocturnal setting creates a gritty atmosphere contrasted by the illuminated Amazon Prime branding on delivery vans and packaging. Soundscapes and gripping choreography drive the narrative forward.

Style

Horizontal, Action, Cinematic, Gritty

Techniques

Low-key / chiaroscuro

Industries

Apps & Digital Platforms

Color

Background

Street

Context

TVC / TV Commercial